Krista Sunshine · Executive Leadership Portfolio
Resume &
Credentials
A career built across business growth, strategic partnerships, customer success, marketing, workforce development, and organizational transformation.
Executive Summary
Growth begins where people, process, and opportunity connect.
Krista Stalcup, known professionally as Krista Sunshine, is a growth and transformation executive with 25+ years of leadership experience across higher education, technology, marketing, professional services, insurance, financial services, and national customer operations. She builds revenue, partnerships, teams, and scalable systems from the ground up—pairing data discipline and clear expectations with warm, relationship-centered leadership.
Core Competencies
Cross-industry expertise. One consistent operating philosophy.
Professional Experience
Leadership translated into measurable outcomes.
Southern Technical College
- Directed career services, employer partnerships, placement strategy, events, externship support, and student-success initiatives serving 600+ students and graduates.
- Built and maintained 1,000+ employer, healthcare, business, workforce, and community relationships within a documented network exceeding 15,700 unique contacts.
- Coordinated up to 16 career fairs annually and created structured outreach, tracking, dashboards, templates, follow-up practices, and event playbooks.
- Improved HVAC placement from 36% to 86%, achieved Medical Assisting placement as high as 95%, and sustained 75%+ overall placement across programs.
- Selected to train newly appointed Career Services Directors across seven Florida colleges.
BusinessCheckup.info
- Helped build and scale a startup sales, strategic accounts, marketing, and client-services organization; generated $865K in first-year revenue.
- Recruited, trained, coached, and remotely led five national business-development executives.
- Managed a $750K marketing budget and client engagements valued from $20K to $3M.
- Led integrated campaigns across digital, SEO/SEM, social, email, television, radio, print, events, and sponsorships.
Corinthian Colleges / Everest Online
- Built a new 50-person Re-entry and retention organization from concept, including staffing, workflows, training, performance metrics, reporting, and escalation paths.
- Reduced attrition from approximately 45% to under 10% within eight months through segmented outreach, data analysis, process redesign, rapid issue resolution, and coaching.
- Led high-volume admissions, enrollment, retention, and customer-service operations in a national online environment.
USAA
Senior Claims Representative · Property, auto, total loss, catastrophe, bodily injury/PIP intake, coverage analysis, negotiation, and compliant documentation.
Ford Motor Credit
Lead Skip Tracer / Loss Prevention Mentor · Account resolution, recovery strategy, mentoring, controls, and Six Sigma process improvement.
MCI WorldCom
Director of Sales / Sales Leadership · Team leadership, forecasting, coaching, customer acquisition, account support, and three-time Top of the Rockies recognition.
Education & Credentials
Experience strengthened by disciplined study.
Education
Master of Business Administration (MBA)
University of Phoenix
Bachelor of Science, Business Marketing
University of Phoenix
Human Resource Management Certificate
Certifications & Technology
Lean Six Sigma Master Black Belt · Six Sigma Black Belt
RAB Radio Marketing Consultant · Google Ads, Analytics & Waze Certifications (expired)
Salesforce · HubSpot · SugarCRM · Pardot · Marketo · Microsoft 365 · Google Analytics · SEO/SEM · Canvas · Canva · Adobe Creative Suite · Trello · Asana · AI-assisted research, content, workflow design, and process improvement
Official Executive Resume
Two pages. ATS-ready. Built for the next conversation.
The downloadable résumé uses Krista Stalcup, her legal and professional name, while the website carries the Krista Sunshine executive brand.